Available for new opportunities

Rick
Lear.

PMP · Project Management Professional

Strategic web leader with 17+ years scaling complex digital ecosystems — from high-traffic B2C properties to enterprise B2B platforms. I bring structure to chaos and results to roadmaps.

learric@gmail.com (615) 347-5870 linkedin.com/in/learric US Central Time Zone
17+

Years of web leadership

70+

Digital properties owned

800k+

Monthly users managed

$400k+

Annual overhead saved

Digital leadership visual
800

Automated Zapier workflows monthly

35k+

Automated processes per month

60+

HIPAA-compliant clients onboarded

~40

Franchise locations launched in 5 yrs

$200k

Annual budget managed

What I bring

Built for
the full stack
of leadership.

From hands-on technical architecture to executive stakeholder alignment — I operate across the full span of digital operations. Not just a strategist, not just a builder. Both.

Data analytics dashboard
// strategy · architecture · execution · leadership
AI Process Automation (Claude, V0, Divi AI)
AI Workflow Integration (ChatGPT & Perplexity)
End-to-End Web & Digital Property Ownership
Large-Scale Tech Project Management
Web Strategy & Governance
B2B & B2C Marketing Alignment
Cross-Functional Team Leadership
UX & Conversion Optimization
Website Performance & Core Web Vitals
WordPress at Scale
SEO / AEO / GEO Strategy
HIPAA & ADA Compliance
Cloud Infrastructure (AWS, WP Engine, Cloudflare)
A/B Testing & Conversion Analysis
Traffic Analytics & Data Analysis
3rd Party API & Tracking Integrations
REST & SOAP Architecture
Process Automation & Operational Scaling
Career history

Where I've done
my best work.

Each role has added a layer — from hands-on development to enterprise strategy. The through-line: making complex digital environments perform.

Professional leadership

OrthoSynetics

Interactive Director 2016 – Present Metairie, LA
70+ Digital properties
150+ Domains
800k+ Monthly users
7–8 Reports led
~$200k Annual budget

Leadership & Strategy

  • Own strategy, governance, and performance across 70+ digital properties in B2B & B2C healthcare
  • Strategic advisor to Executive Team and Board on platform decisions and long-term digital roadmap
  • Partner with Marketing, Sales & Leadership to align digital experience with revenue objectives
  • Scaled infrastructure from ~40 to 70+ properties by standardizing systems and consolidating platforms

Performance & Growth

  • Launched orthodontic franchising vertical that grew to ~40 locations generating ~20% of company revenue in 5 years
  • Procured external resources saving $400k+ annually in overhead costs
  • Led HIPAA-compliant digital consultation platform adopted by 60+ clients during COVID
  • Scaled AI-driven automation: ~800 workflows and ~35,000 automated processes monthly

Team & Operations

  • Built and lead distributed dev team of 3–4 reports delivering 20+ concurrent large-scale projects annually
  • Hire, mentor, and structure cross-functional team of 7–8 external reports
  • Selected to lead company-wide panel on client attrition — developed and implemented retention solutions
  • Completed annual certified HIPAA technology compliance training

The Chalkboard Classroom

Technology Director 2014 – 2016 Mobile, AL
  • Led web strategy, digital infrastructure, and system integrations for ed-tech startup
  • Built & led a team of 3 in design, development, and launch of web-based teacher/student interaction system plus mobile companion app — from conception to deployment
  • Integrated client-facing API with complex data modeling, RESTful architecture, and hardened security
  • Created unique user interfaces for web, mobile, and native device interaction

Jack Henry & Associates

Web Builder 2012 – 2014 Nashville, TN
  • Developed and maintained B2B financial services web properties in an enterprise SaaS environment
  • Transitioned & trained dev team to become a responsive, mobile-first web development shop
  • Maximized efficiency by creating and revising build procedures and documentation

Learric Media

System Administrator / Developer 2009 – 2012 Nashville, TN
  • Managed web hosting, custom development, cloud infrastructure, and database administration for multiple clients
  • Contracted to build, deploy, and maintain systems across diverse environments
  • Led distributed teams of developers and designers on large, complex projects
Tools of the trade

A stack built
for the real world.

Not a collection of buzzwords. These are the tools my teams and I have shipped real work with — from infrastructure to AI workflow automation.

AI & Automation

Claude (Anthropic) ChatGPT Perplexity v0 Divi AI Zapier

Languages & Frameworks

JavaScript PHP Python Ruby Node.js Angular Vue React HTML CSS / SCSS Bootstrap

Infrastructure & Cloud

AWS WP Engine Cloudflare Google Cloud Dreamhost Linode WordPress at Scale

Analytics & SEO

Google Analytics Search Console SEMRush WebCEO Ahrefs

Data & Dev Tools

MySQL PostgreSQL GitHub Bitbucket REST SOAP

Collaboration & PM

Slack Hive Basecamp Microsoft Teams Monday.com
Technology stack visualization
// full-stack digital leader
Credentials

Education &
Certifications.

The formal backing behind 17+ years of applied experience.

B.S. in Business Administration

Auburn University

Major: Finance

Project Management Professional

Project Management Institute

PMP Certified · 2026